Creativity is rapidly becoming one of the United States' greatest assets and exports. Creative careers that relate to Industrial Design, Marketing, Advertising, Architecture, Fashion, Graphic Design, Fine Arts among many others are beginning to drive a significant portion of our nation's economy. Between 1900 and 1950, creative careers made up 5% of jobs within the United States. Between 1950 and 1980 that number rose to 10%. That number has increased since 1980. Creative careers are one of the fastest growing segments of the U.S. economy, now making up 30% of the American workforce (some 40 million people), and contributing nearly two trillion dollars to our nation#s economy. - Richard Florida, The Rise of the Creative Class